Trulyy Tadkaaz

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Overview

Trulyy Tadkaaz is a rooftop dining experience in Udaipur that brings together bold Indian flavours, an open-sky ambience, and a curated multi-cuisine menu. Positioned as a premium F&B destination, the brand caters to both locals and tourists seeking a memorable culinary experience.

Our engagement with Trulyy Tadkaaz centred on menu design as a brand asset. Not just a list of dishes, but a touchpoint that enhances customer experience and strengthens recall. We developed a print-ready, grid-based layout system that balanced visual hierarchy with navigational ease, making the menu both functional and visually rich. With a carefully selected colour palette, display typography, and contextual visual cues, the design aligned seamlessly with the restaurant's ambience and brand positioning.

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Beyond design, we closely collaborated with Trulyy Tadkaaz during the print production phase, right from material selection and finish consulting to sample print rounds and vendor coordination. This ensured that the final output not only looked premium but also matched the durability and texture required for a restaurant setting.

The result was a user-friendly, visually elevated menu that blends culture and a luxurious feel in a rooftop dining setup. Every detail, from typographic emphasis to paper texture, was fine-tuned to reflect the brand’s vibrancy and attention to detail.

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