These are logo variations that play a role in a brand’s visual identity and brand recall value. They position a brand as distinct and recognizable across all touchpoints while making it look cohesive and established.
Iconic Builds is a Canadian commercial design and construction company specializing in creating exceptional spaces for businesses. They cater to a diverse clientele consisting of restaurants, retail groups, commercial offices, pharmacies, medical clinics, commercial units, and many more.
With a commitment to excellence, sustainability, and efficiency, they seamlessly blend aesthetics with functionality. This ensures that every project they work on is a masterpiece of modern engineering and design.
To create a visual identity for the brand, we wanted to reflect the cutting-edge innovation of the brand through our sleek and precise designs and branding. Therefore, we chose a contemporary typography paired with bold and professional colours to appeal to audiences that seek excellence in every detail.
The logo for Iconic Builds is a visual masterpiece playing around the initials of the brand name and reflecting the work they do. The abstract design for the logo corresponds to the initials of Iconic Builds, i.e., I & B. The cut in the design is a reflection of the cutting-edge innovation that makes the brand stand out in the industry.
Allowing ample space around the Logo and Wordmark is essential for a clean and uncluttered appearance. This enhances their visibility and reinforces the brand’s identity.
These are logo variations that play a role in a brand’s visual identity and brand recall value. They position a brand as distinct and recognizable across all touchpoints while making it look cohesive and established.
Mukta is a contemporary and mono-linear typeface that supports several scripts. The font’s versatility allows it to be used for several purposes and platforms.
Outfit is a sans serif font known for its sleek and geometric visuals. This makes the font a perfect choice for a contemporary and balanced visual style.
To establish a brand’s visual identity, we conduct thorough research on its industry and target audience. Based on this research, we craft some social media post mockups that demonstrate the ideal logo placement for the brand for maximum visibility and effectiveness. Positioning the logo in this layout ensures a creative flow and consistency across the brand’s social media presence. This approach enhances both the overall brand value and user experience.
